Confessions of a Serial Entrepreneur
Series: | |
Publisher: | Wiley |
Subject: | New business enterprises--United States, Entrepreneurship--USA, Business people--United States |
Authors: | Stuart Skorman |
Pages: | 224 pages |
Binding: | Hardcover |
ISBN: | 9780787987329 |
Call No: | HC 102.5 S424 A3 2007 |
Stuart Skorman offers his hard-won lessons in business for any entrepreneur or small businessperson who wants to create a company that has a heart and soul. He reveals what he learned about marketing while working a stint as a rock band manager and bares his soul about his failure during the dot-com bubble. He describes in vivid terms the roller coaster ride of the entrepreneur in good times and bad and explains how to survive in today’s uncertain business environment.