Exploring Strategy text and cases
Publisher: | Pearson |
Subject: | Strategy and development |
Authors: | Gerry Johnson , Richard Whittington , Duncan Angwin , Kevan Scholes , Patrick Regnér |
Pages: | 783 pages |
Binding: | Hardcover |
ISBN: | 9781292002545 |
Call No: | HD30.28 J648 2014 |
With over one million copies sold worldwide, Exploring Strategy has long been the essential introduction to strategy for the managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations – how they grow, how they innovate and how they change.