Supply Chain Management Strategy, Planning and Operation

Publisher: Pearson
Subject: Customer services--Marketing, Marketing channel--Management
Authors: ,
Pages: 516 pages
Binding: Hardcover
ISBN: 9780133800203
Call No: HF5415.13 .C533 2016

Borne from a course on supply chain management taught at Northwestern University's Kellogg School of Management, Supply Chain Management introduces high-level strategy and concepts while giving students the practical tools necessary to solve supply chain problems.

The Sixth Edition weaves in compelling case study examples, providing students with clear insight into how good supply chain management offers a competitive advantage. On the flip side, students also learn the dangers of poor supply chain management, and how it can damage an organization's overall health and performance.

Using a strategic framework, students are guided through all of the key drivers of supply chain performance, including facilities, inventory, transportation, information, sourcing, and pricing. By the end of the course, students will walk away with a deep understanding of supply chains and a firm grasp on the practical managerial levers to pull in order to improve supply chain performance.