Innovation Power Plays: How the World's Hottest Change Agents Reach the Top of Their Game
Series: | |
Publisher: | McGraw-Hill Education |
Subject: | Branding (Marketing) |
Authors: | BusinessWeek |
Pages: | 192 pages |
Binding: | Hardcover |
ISBN: | 9780071486316 |
Call No: | HF 5415.1255 I58 2008 |
The last word in success from the first name in business. "BusinessWeek's", "Power Plays" series analyzes insights from the biggest power players in business on essential topics in today's market. Each book includes real case studies, Monday morning strategies, power moves that tackle key business problems head-on, and the keen industry knowledge that has made "BusinessWeek" the world's number-one authority.